Client Focus: Andrej Pejic for Nathan Paul Swimwear

02/05/2012

When it comes to androgynous, no one does it like Aussie (male) model, Andrej Pejic. Today we're working on images for Nathan Paul Swimwear whose men's AND women's togs are worn by Andrej in their most recent campaign, "Day of the Dead". He'll also be walking for them at their show tonight at Mercedes Benz Fashion Week in Sydney. MORE...

Design News

20/02/2012

Here at Design Identity we love a good clever design. Here are a few designs we think are pretty cool. Everything from street art to movie posters. Enjoy! MORE...

NY Fashion Week // London Fashion Week A/W12

20/02/2012

The world's fashion weeks have descended on us and we have seen the end of both Paris and New York's shows. Following behind them is London with an impressive line-up showcasing the best of the UK's designer goods. Here is a recap of New York and London's most captivating looks. New York saw a lot of black and jewel tones, MORE...

Paris Fashion Week Spring/Summer 2012

31/01/2012

Paris Fashion Week has officially been launched and the Couture houses did not dissapoint. Jean Paul Gaultier caused quite some controversy with a show dedicated and inspired by the late Amy Winehouse. The models sported Winehouse's signature beehive (in an array of colours), mole and scowl. Karl Lagerfield did not disspoint with an extra MORE...

aussieBum’s Pocket Jockit

21/12/2011

We are proud to reveal that aussieBum's 'Pocket Jockit' product was produced by us and can now be seen on their online store! http://www.aussiebum.com.au/en/underwear/1745/blue/ This is a project we are very excited about and aussieBum have sent us more of their cheeky new range, they all feature a pocket in the front. Here' MORE...